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State of the Media Profiles

 As a follow on from The State of the Media research (co-produced by TrinityP3 & MediaScope & presented at Mumbrella360 in June) this new profile series asks marketers, media agencies & media sales specialists to share their views on our industry - the challenges and opportunities...

- Please subscribe to MediaScope’s regular newsletter and stay up to date with The State of the Media

  • Michael Scruby - Founder of out of home programmatic platform - Site Tour - talks about his entry into this market, his pilot program with Cadreon and future plans.
  • Peter Miller - from Adstream - shares his views on the state of our industry
  • Brains Trust: Future of Media Sales - We've asked the MediaScope network 'How do you see media sales developing over the next 5 years and what should media sales specialists do to prepare?'
  • Michael Correa - founder of AdSounder talks about his entry into the programmatic space for audio based digital media and his experiences with Sydney based incubator - Fishburners
  • Tim Addington - ex B&T editor and now content director at The Works - talks about the State of our Industry's Awards and tells us what's involved in entering, why the same winner's names seem to consistantly pop up & why it's still worthwhile to take part.
  • Simon van Wyk - Founder of premier digital agency - Hothouse Interactive offers a preview of his keynote address at the Accountability in Ad Spend conference and offers his views on the State of the Media
  • Michael Peterson - from Brisbane based advertising sales representation agency - jfmedia - offers insights with a unique QLD perspective
  • UN LTD - Carol Morris - General Manager of our industry charity - UN LTD - tells us how we can get involved.
  • Suzanne Magill - Head of Broadcast at TMS - one of Australia's largest independent media agencies talks about the future of TV trading
  • Paddy Douneen - Long time media industry professional - who has worked within both agency and publisher - shares his views
  • Greg Allardice - from independent media agency - Media Futures - talks about the early days in the Australian media industry and shares his thoughts on the market today.


In support of ad:tech Australia 2014, MediaScope profiles several speakers:-

  • Ray Bull - from Bull Art - talks about the importance of brand in a performance and data driven marketing environment
  • Joel Nicholson - Managing Director of Marketsoft - talks new kid on the block - agile marketing - and which companies are getting it right.


  • If you'd like to contribute to State of the Media get in touch

Also See 

  • Digiday's Confession Series - overview of series where people working within various segments of the advertising and media sector give their anonymous and brutally honest insights.  Compelling.
  •  Over 120 Q&A Media Profiles - opinions and market views from a range of independent media owners, over 100 of the most experienced and well-known professionals in Australia's digital media market - also introducing 'Women in Media'.
  • Media Views - opinions on the current challenges and opportunities in the media industry.  Add your comments and get involved.


Other Pages of Interest