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Clever & Emerging Advertising Examples to Inspire



We regularly highlight the most interesting creative examples in MediaScope's newsletter.  Scroll down for the most clicked on examples of clever and emerging creative goodness.... 

Subscribe to MediaScope's newsletter - where we regularly highlight creative examples to inspire buyers and sellers drive the creative process.

  • - Adidas NEO Window Shopping - this short YouTube video offers what could be a brief glimpse into our future of interactivity, convergence, purchase & ofcoarse -  measurability.

  • - 30 Creative Billboards (via BoredPanda) - more inspiration with a couple of slightly 'blue' examples.  The Macca's sundial is brilliant.
  • - Reinventing the Billboard (via Inc) - this Chicago based start-up offers an interactive, cross-platform & measureable opportunity which is attracting big-brand advertisers.
  • - Augmented Reality Cinema (via Digital Buzz) - The Paddle Pop Lion holds an in-cinema duel.  A glimpse into future innovation of this media channel.
  • - The Guardian - The Ad That Can Tell Who You Are.  Minority Report here we come.
  • - Digital Buzz - Volkswagon Augmented Reality Ads. Great example of mixing traditional advertising with emerging media technology
  • - Bored Panda - 20 Clever Guerilla Ads. A quick hit of inspiration to help advertising buyers & sellers drive the creative process.
  • - LA Times  - Advertisers start using facial recognition to tailor pitches. Coming to a store near you soon - but likely with some privacy hurdles to jump.
  • - Mashable - 10 Brilliant Interactive Billboards.  Grab consumer attention through this fast emerging advertising platform.
  • - Frukt Comms - Plug & Play Print Ads. Turn a humble print ad into a radio ad
  • - Fresh Green Ads - This Dutch media vendor offers a range of ad options using natural elements - rain, crops, sand & waterdrops.  Worth a quick look for a hit of inspiration.

  • -      New Scientist - In-car Projection for Drive-By Advertising. Straight from the 'advertising is everywhere' file.

  • Bored Panda - 33+ Cool & Clever Ambient Ad Examples - clever, humorous & insipration for buyers/sellers & marketers to influence the creative execution

  • - Gizmodo - Would You Let Someone Advertise on Your House to Pay For Your Mortgage? - as one person in the comment stream says 'hell yes' but ensure you do your homework

  • - Buffalo News - Advertising in county jail - an example of ads going too far or a captive audience?

  • - Inc.com - 10 Eye-Catching Ambient Ad Examples - always a good time for a quick ambient ad break

  • The Consumerist - Plates on Benches Leave Ad Imprints on Skin! - certainly innovative and clever - worth a look

  • - Crashvertising – just how far would you go to reach your market? While this is tongue-in-cheek it clearly shows a line not be crossed
  • - Wall Street Journal - Billboards go Interactive with WiFi - see what marketers are doing with one of the world's oldest forms of advertising

  • - AdShel Mobile Case Study - Coles at Dee Why connected the outdoor and retail environment through a special offer downloaded by mobile and redeemed in store  - targeted and effective.

Do you have a creative advertising example to add to this list?  Please get in touch

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Further Resources

  • Digital Buzz - popular blog highlighting cutting edge digital creative executions

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Other Pages of Interest