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MediaScape - Local & Overseas Industry Trade Resources

Scroll down for a range of Australian and overseas resources to help keep you up to date and well informed with news and issues within our fast evolving advertising, marketing, publishing and media industry.  MediaScope regularly curates media related content from these and overseas resources and adds to Twitter & our weekly newsletter.

We appreciate industry input to keep this and other MediaScapes as accurate as possible.  Please get in touch if you have any comments or feedback - or for a PDF copy.

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MediaScape - Local Trade Media Resources

MediaScape - Overseas Trade Media Resources 

Australian Advertising & Marketing Trade Media

  • Mumbrella – 'everything under the media & marketing umbrella'.  Well known and often controversial, blog and daily newsletter full of information, updates, opinion & jobs.  Highly recommended as an overview to the broader marketing industry.
  • Ad News - fortnightly magazine and daily newsletter supporting the advertising, media and publishing industry. Also a recently released highly interactive iPad app.
  • B&T – fortnightly magazine with site & daily newsletter.
  • MediaWeek – magazine, site and daily morning newsletter wrap, specifically targeted to media professionals.  Publishes latest mainstream media industry news, trends and opinion.  They also have a weekly half hour show on Sky Business News

  • The Australian Media Section – Weekly section, site and daily newsletter with regular news and reporting on all aspects of the media, marketing and advertising industry
  • Marketing Magazine – regular magazine, site and newsletter targeted to marketing professionals
  • The Newsagency Blog - blog targeted to Australia's newsagent where publishers and advertising buyers can gain highly valuable coal-face insights into newspaper and magazines sales
  • Digital Buzz - don't go past this site for the best case studies and examples of new & emerging media options from augmented reality to iAds to social media campaigns.
  • MediaSpy Forums - community and forums discussing Australian media businesses with a focus on mainstream media such as television and radio.
  • The Guardian Weekly Media BlogGuardian Australia's new weekly media diary presented by Amanda Meade, looks at issues and events within the broader media industry.
  • Which50News, trends, insights and analysis about digital disruption and transformation. Andrew Birmingham is the editor, publisher, and chief contrarian.
  • Campaign BriefCampaign Brief is the top magazine and blogs for advertising creatives in Australia, New Zealand and Asia
  • MediaScope - independent central hub for marketers, agencies, media owners and ad sales specialists with resources, news, opinion and a weekly newsletter.
  • Digital Ministry – targeted to digital media with articles from key industry professionals (or Digital Ministry Champions). Also latest news, jobs and events.

International Advertising & Marketing Trade Media

  • Media Briefing
  • Folio - resource for the US magazine industry
  • Monday Note - excellent resource looking at evolving media business models
  • DigiDay - for the digital media market
  • iMediaConnection - connecting the marketing community to emerging media and advertising options
  • The Drift - By Doug Weaver - regular commentary for digital ad sales executives from Doug Weaver - the first person to sell online banner ads in the US
  • The AdContrarian- an often needed dose of perspective from the self confessed cranky man of advertising


MediaScope Resources

  • Advertising Centre  - a growing range of resources, articles, profiles and guides for advertising planner/buyers and sellers
  • Buying Guides - practical tips on buying advertising within a growing range of media channels

Do you use any other resources to keep track of our industry news & views? – please get in touch & we'll add to this list


Other Pages of Interest