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Digital Chameleon
Digital Chameleon training courses are designed to help traditional media professionals adapt to the changing digital media landscape. We cover the basics - which give people a level of confidence to discuss the digital medium and, with our instructional designers, we’re able to craft more advanced programs that transform your staff into productive digital dynamos. We offer a variety of face-to-face, online, customised, and blended learning solutions for media owners, agencies and marketing departments.
Customers
Digital Chameleon courses are for anyone who buys or sells advertising. Our cients include major media owner organisations and media agencies in Australia and New Zealand. The courses offered by Digital Chameleon address three core customer categories. Media owners - sales staff transitioning from traditional to digital media Marketers – brand managers, digital marketing managers, campaign managers, e-marketing managers and marketing support staff looking to integrate digital into their advertising plans Agencies – media planning and buying agencies looking to train traditional and new digital planners or buyers, account managers and support staff
Courses
- Introduction to Digital Media
- Advanced Digital Sales
- Digital Sales Masterclass
- Planning & Buying Interactive Media for Marketers
- Planning & Buying Interactive Media for Agencies
- We also develop bespoke courses for clients
Results
Your sales reps will understand and be comfortable explaining online options
Your staff will know how to approach integrated programs
You’ll be confident enough to discuss online media options without a digital expert in the room
Your staff will be more efficient and stop spending too much time on digital programs at the expense of your other offerings
Learn face-to-face or via online modules
Digital Chameleon has trained thousands of media professionals via face-to-face training, and we’ve worked with an instructional designer to bring our courses to you via the medium we’re teaching you about!
We’ve packed over 15 years of interactive media experience into the equivalent of a full day course. We know how hard it is to work full-time and commit to attending a long-term course at night, over a number of weeks. That’s why we’ve developed an online-learning option that provides the information in a format that you control - you can review the courses at work, at home, or wherever you have internet access, for whatever amount of time you have.
For more information visit: www.digitalchameleon.net/elearning/courses
"Understanding the digital landscape and how it fits with traditional media is critical for today's marketing, advertising and media companies. Patty's training sessions gave our staff a thorough understanding of online and a solid foundation on which to build their knowledge. The feedback was overwhelmingly positive and I can recommend Patty to anyone who wants to bring their staff up to speed in the digital space."
Matt Tindale, Sales Director - Interactive Austereo
Business Information
Digital Chameleon
Suite 387, 4 Young St, Neutral Bay NSW 2105
Ph: 02 9997 4417
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