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www.careermums.com.au

We are a candidate board and careers centre for working parents. We target skilled parents aged 30-50 years of age who are looking for flexible roles to juggle work and family.

Target Market

- 99% Australian female - 95% Aged 30-50 - 85% have 1-2 children - 64% have bachelors degree, masters degree or TAFE qualification - Most users are seeking flexible employment – (6% full time; 40% part time; 20% job share, 15% contract/temp; 19% school hours) - Around half of our users are looking for employment and the other half are currently working and looking for a more flexible role

Advertising Opportunities

1. Post your paid job advertisement – Upload your job advertisement in 4 easy steps. Your job will also be sent directly to suitable career mums via job alerts. We have job packs available as well and there are no contracts. View our growing data base of active candidate profiles for FREE when you purchase a job advertisement. 2. Do you have a self employment or franchise business opportunity? – Place your advertisement (70 words + contact details) on CareerMums Self Employment Opportunities directory. The section is also included in our weekly candidate newsletter. 3. Strengthen your brand with our banner advertisements - we offer 4 different banner sizes: 300x250, 468x60, 728x90 and 160x160. - eNewsletter advertisments - Our enewsletter is distributed weekly to over 14,000 registered users. Each enewseltter contains a maximum of 3 advertisements.

Benefits to Advertisers

CareerMums provides advertisers with the opportunity to access professional, mature and experienced women who generally make all the purchasing decisions in their household.

Campaign measurement

We use a 3rd party service for our banner ads and our enewsletter so the statistics we provide are credible and unbiased.

Karen, White Eagle Financial Planning
Thanks for running our advertisement. We are very happy with the response and quality of candidates.

Cath, www.yummybubby.com
I had a great response from our enewsletter advertisement. Lots of leads and a few new clients ordering. Thank you!

Anna, Talent Integrity Recruitment
I have been amazed with both the quantity and quality of applications that I have received. 145 and counting. Your site has worked so well for me and I will be using it regularly now for staffing.

Aaron, TravelManagers
Thanks - we have officially hired our first Career Mum!! Woohoo!! I'm absolutely delighted! Our business is quite unique and its not always easy to get good people.

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Business Information

www.careermums.com.au

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Last Updated: 10/08/11

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